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BRANDING
The Whole Package
A branding package is a collection of digital, printed, or physical resources used to create a uniform image of a brand. It consists of separate branded items united with the same style and ideas.
Branding is important because not only is it what makes a memorable impression on consumers but it allows your customers and clients to know what to expect from your company. It is a way of distinguishing yourself from the competitors and clarifying what it is you offer that makes you the better choice.
Successful branding is:
UNIQUE, CONSISTENT, ORIGINAL and PLANNED.
Some items that can be included in a branding package are:
Brand strategy with PDF usage guide
Font and color selection
Logo mark
Legal page letterhead
Email signature
Business card layout
Miscellaneous stationary templates
Signage
Apparel mockups
Social media slides
Promotional items mockups
You and I will meet virtually or in person to discuss your goals for this branding project and setup the blueprint for where it will go and how it will be translated to your audience. Don't see an item listed that you may need, no worries! These packages are customizable to give you everything you need to start or re-launch your idea.
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